TIMELINE & MILESTONES

HOW NOVA WENT FROM “MISSED LEADS” TO BOOKED APPOINTMENTS.

Nova started as a simple question… “why are good leads dying in silence?” It became a regional intake + booking layer that answers instantly, follows up automatically, and gives owners visibility into what’s happening at the front line.

Era 01

Before Nova

Missed calls, buried DMs, and “we’ll get back to you” forms that never do. Teams losing work because nobody can babysit every inbox.

Era 02

Nova Operator Layer

One intake brain that listens, qualifies, and books… with your rules, your offer, and your calendar in sync.

Era 03

Automation Infrastructure

Multi-channel coverage, SOP-grade routing, reporting, and playbooks that scale across locations and teams without hiring a whole new front desk.

  1. FOUNDATION
    2023 – EARLY 2024 · THE GAP SHOWED ITSELF

    Watching appointment-based businesses spend money to generate leads… then lose them on slow replies, missed calls, and sloppy hand-offs. The pattern was obvious… it wasn’t a marketing problem… it was an intake problem.

  2. OPERATOR FIRST
    MID 2024 · NOVA CORE BUILDS

    Instead of chasing “AI hype,” Nova was built as an operator layer… unified inbox, booking logic, follow-up sequences, and clean escalation rules. The goal was simple… stop dropping good people who were ready to book.

  3. BOOKING TURN
    LATE 2024 · CALENDAR-FIRST FLOWS

    The big leap was turning conversations into booked appointments automatically… confirmations, reminders, one-tap reschedules, and “no dead threads” rules that keep leads warm without humans chasing them all day.

  4. SCALE MODE
    2025 · MULTI-LOCATION + REPORTING

    Nova expanded into multi-location setups with routing rules, owner dashboards, and audit-ready logs. Now operators see what happened… who replied… what got booked… and what needs attention.

  5. WHAT’S NEXT
    2026+ · REGIONAL OPERATING LAYER

    Nova becomes the default intake + booking infrastructure for appointment-based businesses across a region… standardized playbooks, clean integrations, and a front line that works 24/7 without turning your brand into spam.

VISION · BRAND · MISSION

Nova is built for lean teams who care about experience and conversion. The vision is simple… no serious buyer should bounce because your team was busy, asleep, or buried in admin.

The brand is calm, high-trust, and direct. Nova talks like a real operator who knows the business… not like a script trying to sound smart.

The mission… give local service businesses an enterprise-level front line without the enterprise headcount… and make every lead feel handled.

Conversion-first Human handoff Owner visibility No spam tactics

If this matches where you’re headed, Nova was built for you. We’ll map where leads die today… then install the intake + booking layer that closes the loop and prints appointments.

Book A Build-Scope Call See The Engine In Detail